With a strong start to the current 2021/22 fiscal year, bonprix is successfully continuing its ambitious growth course. The international fashion company ends the first half of the fiscal year1 with a very good double-digit increase in sales of 17 percent compared to the previous...

Focus of the new CR strategy "positive choice":

• 100%sustainable products

• 100% climate-neutral company

• 100% transparency in the supply chain

• Strong second half of the fiscal year compensates for pandemic-related slump in spring 2020

• High sales growth and increase in new customers in Eastern and Western European markets

• Positive growth forecast for the new business year 2021/22

Following a very challenging first half of the 2020/21 fiscal year (beginning on March 1, 2020), the international fashion company bonprix is currently reporting pleasing sales performance. The slump in sales in the first quarter of the current fiscal year caused by the global...