What does your fashion look like?
As diverse as our customers. From evening dresses to casual trainers, there’s something for everyone at bonprix.
At bonprix, we take the latest catwalk trends and translate them into inspiring designs and styles you can wear in real life. Whether a glamorous party dress, relaxed weekend jeans or cosy flannel pyjamas – bonprix has fashion for every occasion and mood. Quality is key during our manufacturing processes, but sustainability and a responsible attitude towards social and ecological issues are also central.
You can wear our affordable fashion with a clear conscience. A growing percentage of our cotton is now farmed sustainably. And because we want everyone to enjoy our collections, we stock a huge range of sizes from EU 32 to EU 58.
The bonprix product range comprises five well-established brands, each representing their own style world. However, most of our customers shop multiple brands to compile different looks for different occasions.